How are you leading your communication strategy in your organisation? Take a look at your past year’s efforts. Did you provide clear and consistent communications to your team members and customers during the pandemic? How was your employee engagement at that time? Did it rise or did it fall?
This is just one example of how you may gauge how effective your leadership communication is. A good organisational leader must be able to inspire and motivate employees for win-win outcomes.
So many organisations, however, do not invest in developing the communication skills of their leaders, possibly because of the assumption that communication strategies and routines are complicated. This is far from true.
In this course, learn the principles of leadership communication and engagement. Be able to evaluate and identify gaps and barriers in your workplace communication and negotiate with internal and external audiences to achieve mutually satisfactory outcomes.
Conduct research on best practices in workplace communication, evaluate their suitability for adoption and establish benchmarks for the organisation.
Evaluate gaps and barriers in workplace communication based on determined benchmarks and establish communication strategies and mechanisms that meet organisational goals and objectives.
Develop communications plan to implement communication strategies and mechanisms.
Use communication strategies to influence organisational culture and motivate employees to commit to the organisation’s vision, mission and core values.
Evaluate employees’ level of acceptance of organisation’s vision, mission and core values and take corrective actions where needed.
Evaluate effectiveness of communication strategies and mechanisms and implementation plan.
Establish the actual causes of conflict or dispute and plan for negotiation.
Assess negotiation situation and develop negotiation strategies taking into consideration diversity issues.
Conduct negotiation to achieve organisational goals and win-win outcomes by applying negotiation strategies and effective communication skills.
Evaluate negotiation process and delegate appropriate follow-up actions in a timely manner.